“I’m so done with being in the shadows. I’ve been on the sidelines for all my life… Always getting close but never getting there. But now it's my time to come out of the shadows."
Those are the exact words from a client, and it’s something we hear time and time again.
If that sounds like you, you’re not alone, you’re so in the right place.
PR That Gets You Seen, Heard, and Remembered
At Amanda FitzGerald PR, we do visibility differently. We’re the PR agency that gives you true agency.
We are who you’ve been looking for all this time. And we’re here to become your visibility powerhouse partner.
SERVICES
Done for You
Media Training
Done By You
Power Hour
With a hand-picked team of former journalists, we think like the media, and pitch like insiders.
Whether you’re looking for press features, podcast interviews, TEDx talks, or TV appearances, we know how to craft the right story and get it heard by the right people.
We’ve been helping founders and experts like you to get visible for over a decade. Our programmes are designed for those ready to move from best-kept secret to go-to authority. Whether we’re pitching for you or training you to pitch yourself, we help you build long-term visibility so you gain the 3 C’s: confidence, credibility, and clients.
From journalist-led outreach to expert mentoring, we help you land media features, secure speaking gigs, and become the go-to voice in your industry.
Because your message matters. You deserve to be seen, heard, and hired.
And with the right visibility strategy in place, your expertise takes the Main Stage — exactly where it belongs.
In just 30 days or less, we’ll help you shift from invisible to confidently positioned as the media-friendly, go-to expert. With just 7 minutes of focused PR action a day, you’ll start seeing results.
Simply choose how you’d like to work… and let’s get you visible!
PR + Visibility UNLEASHED
Signature VIP PR Programme helping busy founders land game-changing press coverage, driving new leads, enquiries, sales, and dream opportunities.
Get seen, heard, and hired, while building a powerful digital footprint.
Boost your credibility, confidence, and client base by showing up where your ideal clients already hang out. With media features, speaking gigs, and podcast appearances, you’ll reach wider audiences and elevate your authority. And with every single mention, your AI visibility increases, meaning when bookers, journalists, event organisers, and most importantly, future clients search for someone with your skill set… you show up.
We’ve flipped the traditional agency model on its head. Our journalist-led PR team pitches you to top media outlets while we mentor you (and your team) to build the skills and strategy to stay visible long after the programme ends.
Whether you’re tired of being overlooked, unsure how to pitch yourself, or too busy to do it all alone, this 6-month hybrid programme gives you the perfect mix of PR agency outreach and insider mentoring, all led by Amanda FitzGerald and her team of former journalists.
Team members welcome: Bring your VA or marketing assistant to work alongside us and implement your visibility strategy.
Done-for-you PR strategy, media assets, and pitching
Journalist-led media outreach with multiple angles developed and pitched
Monthly ‘Meet the Journalist’ mentoring sessions
Internal Press Room setup
Access to the team’s Little Black Book of media contacts
Powerful confidence and mindset reset
Outcomes:
A strong media presence, a standout press kit and media assets, and the skills to secure visibility opportunities on repeat.
I worked with Amanda for six months, and the changes she’s helped me make to my business have been significant.
Amanda is full of energy, passion and ideas, all of which are highly infectious! I always looked forward to our calls, and left them fired up with positive actions to take.
My sessions with Amanda directly led to me introducing new courses to our offering, which have increased our profits dramatically – and will continue to do so.
If you’re looking for someone to put a rocket underneath your business, Amanda is your woman!
In-House PR & Media Training
Empower your team to pitch to the press, raise your profile, and attract more clients, without relying on costly PR agencies.
At Amanda FitzGerald PR, we train your marketing and communications teams to master the skills of effective PR outreach.
Our training equips your team to confidently secure press coverage, amplify your brand authority, and drive new business, all from within.
Because PR isn’t just marketing, it’s your fastest route to build trust, credibility, and authority.
PR is the often-forgotten, yet incredibly effective way to build visibility, credibility, and trust, quickly and consistently.
We help your team build the confidence, know-how, and tools they need to deliver PR results, and make your brand the go-to voice in your industry.
Extend your reach beyond social media. PR placements reach audiences far beyond your current follower count. Leverage your current output as this could all be PR gold.
PR is free media coverage. Once your team learns how to pitch effectively, this repeatable skill delivers ongoing visibility and authority.
Save budget. In-house PR reduces dependency on costly agencies and cuts advertising spend while still delivering powerful brand exposure.
Amanda is a game-changer.
She has given me the PR toolkit and the confidence to take my business to the next level. I’ve gone from having no idea how to approach journalists to being featured in Forbes (my dream publication) and delivering a keynote speech with the editor-in-chief of Psychologies magazine.
I gained far more than I expected from my time with Amanda and know that the skills and experience I gained will benefit my business for years to come.
I can’t recommend Amanda highly enough and I hope we have the opportunity to work together again.
PR + Visibility Mastery
With monthly Major Visibility Circles in London - in-person meet-ups designed for connection and action.
We help you stand out, sharpen your message, and build unstoppable confidence in pitching your story, so you secure press coverage, podcast interviews, and speaking gigs.
This isn’t just PR training, it’s a complete visibility transformation.
Whether you’re feeling invisible or avoiding self-promotion, this 12-month programme gives you the clarity, tools, and confidence to get visible, fast, supported by Amanda FitzGerald and her team of former journalists.
You’ll create:
A professional press kit, multiple standout pitches, and the confidence to land features, podcasts, and speaking gigs.
In-person Major Visibility Brunch Circles in London
Daily PR opportunities
Monthly group coaching + pitch reviews
Powerful mindset reset tool
Monthly co-working Get PR Done sessions
Quarterly Visibility Sprints
Full PR Training Vault + templates
Your own Internal Press Room
Private Facebook community
Prior to working with Amanda FitzGerald PR, we had secured little press coverage on our role within the accreditation and certification industries, and the importance of raising quality standards in education.
Working with Amanda yielded a bounty of articles and quotes in both national press – including the BBC, The Guardian and The Times – as well as industry specific press such as Be Your Own and Training Journal. This has since had a great impact on our reputation and standing as a world leading accreditation service.
Power Hour PR Session
Your Personal PR Strategy Hour with Amanda FitzGerald
Need to pick my PR brains? This is your chance.
In just one hour, we’ll uncover all the pitching and PR opportunities you’re currently leaving on the table. This session is laser-focused 1:1 attention on YOU. You’ll get expert guidance tailored to your business.
This is perfect if you’re feeling stuck, overwhelmed, or simply unsure how to get started with PR.
In your Power Hour, you’ll:
Gain absolute clarity on where and how to pitch your story
Uncover hidden PR opportunities waiting for you
Get expert insights to find and contact red-hot media leads
Learn what to say and how to approach journalists confidently
Rebuild your confidence in self-promotion
Leave inspired, focused, and ready to pitch to the press