Mutton March
20 March 2027 | London
A peaceful protest for women who refuse to be invisible.
If you've ever been called "too much", this march is for you.
Be a Muttonista.
As Seen In
Why The Mutton March?
I was called "mutton dressed as lamb" while standing outside Sloane Square wearing my leopard print hat.
For a moment, I questioned myself.
Then I shared the story.
Hundreds of women responded with their own versions:
Too loud
Too old
Too colourful
Too ambitious
Too visible
Too corporate
Too noisy
Too quiet
Too basic
Too fat
That's when I realised this was bigger than one comment.
Welcome to The Mutton March where we claim our "too muchness".
Be a Muttonista!
Why Now?
Stop the judgement! We want freedom of expression.
Because women are still being told to shrink.
Because visibility changes what is possible.
Because taking up space should not require permission.
Because we are women and we all are to be seen and not judged
London | 20 March 2027
Prepare your placards with powerful messages:
Mutton dressed as lamb! Just watch us yes we can!
We are Muttonistas, visible sisters!
Too loud, too bold, we refuse to do what we're told!
Muttonista Press Coverage:
Amanda FitzGerald was invited on the BBC Radio 2 Jeremy Vine show that goes out to 5.7 million listeners and shared the background to the Mutton March Muttonista movement.
Just a day after appearing on Jeremy Vine's BBC Radio 2 show, they discussed the topic 'mutton dressed as lamb' and shared a clip of Amanda FitzGerald
Trainee Broadcast journalist Georgia Hunt reporting on our Mutton March protest @georgiacitynews as part of her TV news package work for City News at City, University of London Masters programme
What Did They Say To *Try* To Dim Your Bright Light?
Tell Us What They Said
We are collecting the words that tried to make women smaller.
Add yours anonymously or with your name.
Press Room
The Mutton March is a peaceful protest during International Women’s Month advocating female visibility and self expression.
For interviews and media enquiries: claire@amandapr.com
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Approved Photos
WATCH WHO YOU’RE CALLING MUTTON DRESSED AS LAMB...